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Kim Buchanan - Web Designer

About Me

About Me

Thames Web Design is run by me, Kim Buchanan. I'm a Thames local, I love Thames and I love working from home overlooking the Firth.

But really, it's not about me - it's actually about WHAT I DO FOR YOU.


The "six second test"
Within 6 seconds of someone landing on your website, they need to know instantly that you're the person/business/solution they need right now to help them.

I have to be able to crystallise exactly what the unique thing is that only you do, so that the RIGHT potential clients, resonate deeply.

Find your "unique"
Yes, you are unique!  Together, we'll find and capture what makes you special, something that most of my clients find very hard to express. And even if they know that part, they can sometimes find it hard to "blow their own trumpet".    

Help (the RIGHT clients) find you and take the action they need to achieve their (and your) goals.
Your website needs to be beautiful, sure, but it must also convert. Your website's job at the end of the day is to convert the right people into clients. 

Do you want "pre-sold", ready-to-buy, delightful clients who have the budget to work with you?
Life's too short to waste time trying to convince poorly matched prospects to work with you, isn't it...?!

With the right website messaging to the right people, those enquiries and sales will flow. And those who are not a good fit will rule themselves out, saving you - and them - a lot of time.

How did I get to know all this stuff?

If you're a "proof is in the pudding" person, just pop over to my portfolio to see examples of some of my local Thames websites. 

A bit of my background

I’ve been designing websites since the early days of the internet, combining a background in graphic design with a lifelong love of words, creativity, and problem-solving.

In 2002, I founded Pets on the Net, New Zealand’s first nationwide lost and found pets website. It won several industry awards, including Best New Website and an award for Excellence in Online Service. It gave me a deep understanding of how people actually use websites and how that website experience affects how they FEEL and how they behave. 
 

Netguide Best New Website Award for Petsonthenet by Kim Buchanan (2002)
Hitwise Top ten award for Petsonthenet.co.nz
Award for Petsonthenet website by Kim Buchanan 2003 Finalist Netguide Best Small Business website
Petsonthenet logo

I sold the business in 2018 and started Thames Web Design, working closely with clients who value quality, trust expert guidance, and want their website done properly.
 

Based in Thames, I love working locally, creating websites with personality, clarity, and care - and helping clients see what makes their business special, and positioning that to those who need their services to solve their own pain points.

I do it all for you - so you don't have to!

The ongoing need to stay up to date with online marketing just gets more demanding as technology changes so rapidly. Now, AI has brought in a huge amount of new things to learn, so your website is optimised for AI search as well. 

That upskilling takes me a lot of time, learning and researching, so I understand how it would feel almost impossible for a small business owner to keep up with these constant changes.

Running a small business is challenging enough without that extra pressure and time commitment. 

I do that, so you don't have to. 


 

Let's have a chat and see how I can help make your website work better and easier for you.

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